Tiffany & Co. Launches Tiffany Titan by Pharrell Williams Jewelry Collection

As reported by Tiffany & Co. Newsroom, Tiffany & Co. has officially revealed the launch of the Tiffany Titan by Pharrell Williams collection, drawing inspiration from the mythological Poseidon’s trident. The designs are described as a representation of energy, power, and force, symbolizing fearless individuality.

Alexandre Arnault, Executive Vice President, Product, Communications and Industrial at Tiffany & Co., expressed excitement about the collection, stating, “We are excited to unveil Pharrell’s inaugural collection for Tiffany. The Tiffany Titan by Pharrell Williams collection defies the conventions of fine jewelry design. It represents a balance of Pharrell’s creative vision with Tiffany & Co.’s inventive craftsmanship.”

The collection incorporates sharp, spear-like spikes in various pieces, such as necklaces, earrings, bracelets, and rings, reflecting a punk spirit. Crafted in 18k yellow gold or titanium with all metal and diamond iterations, each piece challenges traditional design methods. The pavé pieces feature reverse-set diamonds, providing an unexpected twist on traditional diamond settings and maximizing brilliance. The use of titanium serves as a contrast, adding impact and setting the designs apart from traditional jewelry. Additionally, the collection showcases the House’s commitment to flawless craftsmanship, with technical precision in each design intended to move with the wearer.

Pharrell Williams shared his inspiration for the collection, explaining, “I’m very inspired by the water, and the name of this collection ‘Titan’ draws inspiration from Poseidon, ruler of the sea, King of Atlantis – ‘Atlantis’ which is also the name of the community I grew up in Virginia Beach. The detail in all of the jewelry pieces is very intentional, the use of black titanium…it’s a physical manifestation of beauty in blackness.”

The Tiffany Titan by Pharrell Williams collection is exclusively available on Tiffany.com in the US and at The Landmark in New York City as of this month.

The collection will later be available globally at Tiffany & Co. stores and Tiffany.com in June.